'Fi Asia 2025 & Vitafoods Asia 2025' Now Opens! Thailand Embarks On a Journey to become the nutraceutical hub

Bangkok, September 17, 2025 – Infoma Markets, a leading international exhibition organizer, officially opens two of Asia’s largest food industry events which are   “Food Ingredients Asia 2025” (Fi Asia 2025) and Vitafoods Asia 2025 at the Queen Sirikit National Convention Center (QSNCC), bringing them together under one roof to elevate Thailand’s food, dietary supplement, and health industries to the global stage. The events feature more than 1,500 leading brands from 70 countries worldwide, showcasing the latest innovations from research labs directly to the market, while positioning Thailand as a key player in the global nutraceutical industry and its goal to become Asia’s Health & Wellness Hub.

Ms. Rungphech Chitanuwat, Regional Portfolio Director – ASEAN, Informa Markets

Ms. Rungphech Chitanuwat, Regional Portfolio Director – ASEAN, Informa Markets, stated that Thailand’s nutraceutical industry is rich with both opportunities and challenges. Global and regional markets continue to expand, fueled by a growing consumer shift toward preventive health and wellness solutions. However, the Thai market must move quickly to stay competitive amid rising international players and the influx of new domestic entrants. Key pain points, particularly for SMEs, include high research and development costs, limited availability of skilled professionals, and stringent regulatory requirements that pose barriers to innovation and growth.

1,500 Brands from 70 Countries – The Most Comprehensive Showcase in Asia

Rungphech added that the two events serve as a key platform that effectively addresses the growing trends in Functional Foods & Beverages, Future Foods, and Nutraceuticals across Asia and around the world. This milestone covering the entire value chain, from ingredients and finished products to packaging and integrated services in the food ingredients and nutraceutical industries. With its comprehensive focus on emerging global trends, the events are expected to welcome more than 36,000 trade visitors.

Must See Highlights

• Main Stage: Over 120 conferences and technical presentations covering key topics such as personalized nutrition, ingredient trends, regulatory updates, and business opportunities in ASEAN.

• New Ingredients & New Products Zone: Showcasing the latest innovations and ingredient launches from leading brands.

• The Sensory Box: An engaging workshop where participants can explore the flavor, aroma, and texture of various food and beverage products.

• A to C (Academic to Commercial): A dedicated zone featuring cutting-edge research from leading universities and institutes, offering new opportunities for commercialization.

• Innovation Tour: A guided tour led by Nutrimarketing specialists, designed to help business owners discover tailored innovations and solutions that meet their needs.

• Business Matching: A smart matchmaking platform where buyers and sellers connect using AI-powered tools for more efficient networking.

Strengthening Three Key Pillars to Support Thailand’s Vision of Becoming a Global Health & Wellness Hub

1. Creating new opportunities for Thai businesses: To access cutting-edge technologies and ingredients, such as plant and microorganism-based alternative proteins, specialized herbal extracts, and sustainable production technologies.

2. Building Global Networks: Facilitating connections with over 30,000 international buyers, sellers, and industry experts, these events open the door to business partnerships, knowledge exchange, and new market expansion.

3. Enhancing Global Credibility: Offering Thai businesses a platform to showcase their products to an international audience—boosting brand visibility and demonstrating compliance with global standards, which in turn strengthens their reputation and competitiveness.

Driving the growth of Thailand’s food and innovation industry is central to Informa Markets’ mission, said Rungphech. Positioning Thailand as Asia’s Food Ingredient Innovation Hub and elevating the country’s global recognition is one of the company’s key objectives. Informa Markets is committed to acting as a bridge, connecting Thai businesses to new opportunities and larger markets by integrating international quality and safety standards, advanced research and innovation, brand development, global marketing strategies, resource efficiency, and sustainability.Equally important is fostering collaboration between government, private sector, and academia to create a stronger, more resilient ecosystem that supports Thailand’s vision of becoming a global Health & Wellness Hub.

In addition, Thailand is actively positioning itself as a Health & Wellness Destination, aims to attract a wide range of visitors, including health-focused travelers, general tourists, long-stay visitors, and international event attendees. This initiative is being driven through close collaboration between the government and private sector to establish Thailand as a leading Health and Wellness Hub, covering a comprehensive range of services, from world-class spas and medical facilities to hospitals and restaurants, supported by internationally recognized service standards and robust infrastructure. These strengths have made Thailand a preferred choice for Asian travelers when compared with other regional destinations such as Vietnam, Malaysia, and Singapore.

“Thailand can build food and health security by producing functional ingredients such as antioxidants, plant-based proteins, immunity boosters, and anti-aging compounds that meet the needs of an aging society and health-conscious consumers. This will reduce reliance on imports, improve access to better nutrition for Thais, and ease the long-term burden on public healthcare,” said Rungpetch.

Don’t miss out! Prepare yourself

Fi Asia 2025 and Vitafoods Asia 2025 take place from September 17 to 19, 2025, at the Queen Sirikit National Convention Center (QSNCC) on the LG, G, and 1st floors. (Please note: the event closes at 17:00 on the final day.)

Register for free now: [ https://lnk.bio/fiasia_vitafoodsasia ] two events are key platforms for Thai businesses to unlock new opportunities, prepare for industry shifts, and drive the Thai food sector toward becoming a sustainable global leader.

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Source of material: official media /online news